<\/a><\/p>\n Writing for blogs requires different skills from scholarly writing, however blogging can complement your scholarly writing and research outputs.<\/p>\n The iterative practice of regular blogging has its own set of joys. For me, writing begets writing. The blog doesn\u2019t distract from my formal academic or scholarly work. It feeds it.<\/em> Sometimes a blog post will be more valuable than a book, because a. It is open access so more people can reach it; b. it is shorter, so busier people can read it; c. It is simpler language than more scholarly work, so more practitioners can understand it, and d. It is more immediate, so there is less \u201ctime\u201d lost between my thinking the thought, and it reaching someone to benefit him\/her.<\/em> Most blog are short, concise and communicate ideas or concepts in broad general terms.\u00a0 Be clear about what your blog is for, many include an \u201cAbout\u201d page, which introduces the author, their interests and the topic of the blog.<\/p>\n It\u2019s important to be realistic about the amount of time you have for writing, and your audience has for reading.\u00a0 blogs.ed.ac.uk has a helpful widget that will add the estimated reading time at the top of each blog post.\u00a0Blogging shouldn\u2019t be a chore.<\/p>\n It\u2019s a good idea to come up with a catchy title for your blog posts and explain in the first few sentences what they are about.<\/p>\n Make sure your titles tell a story, and that the findings of each post are communicated early on. Academics normally like to build up their arguments slowly, and then only tell you their findings with a final flourish at the end.\u00a0\u00a0Instead, make sure that all the information readers need to understand what you\u2019re saying is up front\u200a\u2014\u200ayou\u2019ll make a much stronger impression that way.\u00a0<\/em> The best blogs are timely, often providing comments and perspective on current topics.<\/p>\n Because blog contents should be timely, make sure that the date for content displays prominently at the start of content \u2026 Clearly dating posts is especially important if the blog is dealing with fast-moving social developments, or an ever-changing research frontier in academia, where earlier content may be less valuable than the more recent material.\u00a0<\/em> Although most blog post are short and concise, don\u2019t be afraid to use your blog for longer more discursive pieces and to think through your ideas.<\/p>\n <\/a><\/p>\n Like all forms of writing, blogging takes practice and it can take time to get into the habit.\u00a0 Experiment with different types of blog posts and forms of writing to find what works best for you.\u00a0 Don\u2019t be afraid to share your posts with peers and colleagues for feedback.<\/p>\n Your blog and your voice is likely to change as you become more familiar and confident with blogging and as your career and interests develop.\u00a0 That\u2019s okay, let your blog change and grow.<\/p>\n Try to be authentic, learn from other colleagues\u2019 blogs but don\u2019t try to replicate their style, what works for other bloggers may not work for you.\u00a0 Experiment until you find your own style. Think about your audience.\u00a0 Who will be reading your blog posts?\u00a0 Are your writing primarily for an academic audience or for general readers? \u00a0Think about the kind of language you use. Overly scholarly language may not be helpful if you want to share your ideas with the general public. Try to avoid jargon and if you do include acronyms or technical terms add links or a brief glossary to explain the terms.<\/p>\n ????\ufe0f When you talk about science, are you sure the words you are using don't mean something different to others?<\/p>\n Here are 5\u20e3 examples of scientific jargon to use with caution \u26a0\ufe0f | #ResearchCulture<\/a> #ScienceTwitter<\/a> pic.twitter.com\/Pe3q1XkhGW<\/a><\/p>\n — Wellcome (@wellcometrust) September 2, 2019<\/a><\/p><\/blockquote>\nDifference between blogging and scholarly writing<\/h3>\n
\n3 Rules of Academic Blogging<\/a>, David Perry, The Chronicle of Higher Education<\/p>\n
\nAcademic blogging revisited: Thinking, writing, action<\/a>, Maha Bali, Reflecting Allowed<\/p>\n![\"\"](\"http:\/\/thinking.is.ed.ac.uk\/professional-blogging\/wp-content\/uploads\/sites\/33\/2018\/09\/screencapture-melissaterras-org-about-2018-10-30-10_04_15-1024x823.png\")
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\nShorter, better, faster, free: Blogging changes the nature of academic research, not just how it is communicated<\/a>, Patrick Dunleavy, LSE Impact Blog.<\/p>\n
\nShorter, better, faster, free: Blogging changes the nature of academic research, not just how it is communicated<\/a>, Patrick Dunleavy, LSE Impact Blog.<\/p>\n![\"\"](\"http:\/\/thinking.is.ed.ac.uk\/professional-blogging\/wp-content\/uploads\/sites\/33\/2018\/09\/screencapture-blogs-lse-ac-uk-impactofsocialsciences-2018-10-29-16_59_19.png\")
<\/a>Finding your voice<\/h3>\n
\n<\/a><\/p>\nThinking about your audience<\/h3>\n
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